Textual analysis of front cover- 2
Rolling stone is a well established alternate rock magazine. Although the target audience for this magazine may be slightly older- twenties to mid forties. I would still like my magazine to have some qualities from this. My target audience is sixteen to mid-twenties, so I would have to make it more appealing for that age group.
The main image is of Robert Downey Jr. It is a photograph of his head down to his shoulders and takes up partially all the space. There are no other photos on this front cover which shows he is the main focus for this magazine. Robert Downey Jr. has his orange hood up in this image. The connotations of having a hood up are that of a 'bad' persona, as a hoodie is seen as the uniform of what a thug would wear. However his facial expression gives us a different impression. Instead of looking at the ground like a thug might do, he is looking straight ahead. He has a slight frown. This gives off the impression of innocents and counterbalances the thug attitude. This expression fits with the text 'To Hell and back with Robert Downey Jr.' This connotes that Robert Downey jr. has been through a hard time and the article has made him as the subject which will explain more about his journey 'to hell and back'.
The typography for this front cover gives it the very 'classic', 'old' look about it. The main title 'Rolling Stone' is in a bold script font. It is easily recognisable as the font for the rolling stone magazine, because they usually use the same font for every issue and this is what makes it iconic. Although there is a text box that is covering the masthead in the top right corner it doesn't matter because the Rolling Stone magazine is already well established and it does not need to show its whole name. The font used for the rest of the magazine matches the title as it still has that very 'classic', 'old' feel about it. Therefore this has connotations of being cultured and gives the impression it's a serious magazine containing well informed articles.
The colours used for the front cover for the background & texts are all very dull, boring colours. Black, grey and white. These colours could connotate masculinity and are definitely more serious colours. They definitely contrast to the bright orange hoodie that Robert Downey Jr. is wearing in the main picture, this makes him stand out more. Orange is usually a colour associated with prison which could link back to the article about him 'going to hell and back' which connotes that maybe he spent some time in prison.
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